Is there a less-expensive, more-efficient way to deliver your publication?

Have you partnered with local civic, business and trade organizations to produce regular and highly profitable advertorial sections?

Does your news coverage make your paper a “must-read”?

Does your community advisory board create revenue for your publication?

Do you have too many employees? Should some be let go and others cross-trained?

What do your advertising clients think of your product? What do they think of your competition?

Is there a plan available that would reduce your telephone costs?

Bottom line: Do you have the most profitable paper possible?

Profitable Papers will answer these questions – and dozens more. And unlike many traditional consultants, we will back up those answers with firsthand data collection and research – not just opinion.

Profitable Papers offers in-depth analysis and research specific to your market and publication at a price – only $900 for our full consultation – that will leave you with a war chest big enough to act on our report. In fact, our strategies and ideas, when implemented, easily will cover the cost of your consultation in only a matter of weeks or months.

I invite you to spend some time at this Web site. Look around. Kick the tires. Discover what our comprehensive analysis of your publication – its strengths, weaknesses, opportunities and threats – can do for you. Take our free “test drive.” E-mail me with any questions.

You know that there is no “secret solution,” “silver bullet” or “magic potion” to making your newspaper more profitable. We’re not selling snake oil. We’re selling research, information and strategies unique to your market and publication that will make your newspaper more profitable.

Alan Bauer

President